White Roots & Blooms Houseplants circular logo with a monstera leaf illustration on a peach storefront shutter beside a tall cactus.
 
 
Branding

Roots and Blooms

For the love of all things leafy. Roots & Blooms is a houseplant brand with a playful personality and a whole lot of green. Inspired by the joy of bringing the outdoors in, its visual identity combines warm colors, bold typography, and custom botanical illustrations to create a brand that feels fresh, welcoming, and full of life.

 
Cream Roots & Blooms canvas tote bag featuring a coral logo and illustrated potted plant, displayed beside a leafy houseplant.
Framed Roots & Blooms illustration of a woman holding a monstera plant with the phrase Home Is Where the Plants Are.
Three white Roots & Blooms logo variations featuring a potted plant illustration, bold wordmark, and circular monstera leaf badge on a peach background.
White Roots and Blooms wordmark on a warm orange background with oversized illustrated botanical leaves.
Cream Roots & Blooms canvas tote bag with coral lettering and mustard yellow monstera leaf illustrations, holding dried flowers.
Roots & Blooms illustration of a woman holding a potted green plant with the handwritten phrase Let's Grow Girls.
White illustrated potted houseplants and monstera leaves arranged in a repeating pattern on a peach background.
Roots & Blooms illustration of a woman wearing a wide-brimmed hat and holding a houseplant, with the phrase Home Is Where the Plants Are.
White Roots & Blooms arched badge logo featuring a hand-drawn potted plant and decorative leaf shapes on a peach background.
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